Aurora Casket Company is trying to steer folks away from cremation. There are three big Casket companies in America: Batesville, Aurora, and York. According to CANA (Cremation Association Of North America) the national cremation rate should hit 39.03% this year(2010). In 2025 the cremation rate in the USA is expected to Be at 58.89%. Batesville Casket has acknowledged that Casket sales are in steady decline and has gone outside the Casket sale for revenue because of Cremation.
A Direct Cremation is the best way to come in under the average cost of a funeral.The Traditional Funeral Industry is threatened by Cremation. So they made the video “Death of Direct Cremation”.
CLICK The Death of Direct Cremation from Aurora on Vimeo.
Funeral Industry|Funeral News|Funeral Blog by Your Funeral Guy
cremation photo from http://endrtimes.blogspot.com/2010/01/beliefs-culture-cause-bible-belt-to.html
Your Funeral Guy 
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